What I’ve learned about being a self-published author this week. Advertising is everything, but you must do it smartly. I thought I had a good schedule going for my most recent promotional event with Descending Into Darkness, but I have since learned a lesson or two.
The plan was to have the Promotional FREE period, 5 days, start the day after I got the new book cover uploaded. And the advertising for it, a separate event, was going to begin the day after the 5 day FREE period started. Here’s what happened instead, the new cover is STILL not updated pending approval by Amazon and I uploaded it on Tuesday/Wednesday. It says there is a 72 hour wait period for approval but it’s been more than that and I can’t OFFICIALLY complain about it to Amazon until tomorrow, because it could be a business day thing, which I doubt seeing as it’s Amazon.
What I will do differently in the future. I will wait for any changes to be completed before I schedule anything, even though I thought I had the dates scheduled just right. Thinking about all of this, helps me plan for the next book. I will schedule an ad for a week before release for pre-orders. I need to figure out a way to get a group of Reviewers prior to release. Guess I will need a few BETA Readers. If you’re interested, please let me know. It will be my first time using Beta Readers, I’m not even sure I’m using the term properly.
If you’re a previously published author and have any insight for me, I would really appreciate it.
I am surrounded by rambunctious children right now, so that’s all I can squeeze in for today. Hope everyone has a fantastic day!