Self Publishing Advertising

This time around with publishing The Hunt, I wanted to do a few things differently with advertising and spreading the word. Even though I shared with my friends on Facebook, a lot of people still weren’t aware that I had published a book. Thinking out of the box, I decided to try a new approach. I see all of these book advertisements for Amazon on my Facebook and Instagram feed and I always wondered how they got those awesome graphics. I did some digging and found Etsy has quite a few people/shops who do it for you at a really affordable price. The key words to search for are these: “Ebook mock up promo” or “mock up promo” and “book mock up.” There is also someone who can do a book trailer but I doh d another designer to do it for less and I felt their designs were much more appropriate for my genre and book theme. I will wait until that’s complete before I share with you other authors. What other tricks have you authors tried. Good/bad?